Storytelling for Change

How to use storytelling to create a compelling case for change.

Stories connect to our emotions, they are one of the most impactful ways we communicate whether building a relationship, helping a leader be authentic, or persuading others to change. We blend insightful theory, tactics and offer up practical brain hacks to help you be a more compelling storyteller.
A person reading and the text 'Storytelling for Change'

What is in the box?

Jam packed with irrational goodness

This module looks behind why storytelling is such a powerful tactic and how to use it within your change.

It is full of practical tactics, which are sometimes counter-intuitive, but resonate easily.

There are four sections:

  1. Why it Works
    Why and how storytelling connects to our emotions and how effective it can be in creating conviction to your change.

  2. Humans
    How storytelling can help us build more meaningful human connections, and some of the tactics we use in our workshops.

  3. Telling Stories
    The tricks to telling a good change story, and a practical approach to creating your own stories.

  4. Leader Story
    The most impactful story is one from a change leader, that feels authentic.  We share how to guide your leaders to create their own stories.


This is a must watch for any change agent or change leader. 

These are the concepts that underpin how we tell stories at Irrational Change, and knowing them will transform your change practice.

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What others say

Don't just take our word for it

Well worth your time

MB

⭐️⭐️⭐️⭐️⭐️ Well worth your time, fast and packed with value.

Practical

TA

⭐️⭐️⭐️⭐️⭐️ Helpful to get you thinking about the ways and benefits of telling stories. More practical than other storytelling webinars I've attended

Lots of Takeaways

KG

⭐️⭐️⭐️⭐️⭐️ Ed is a magnificent storyteller, which is why this workshop is so great and valuable! Lots of practical takeaways that we can immediately start using.

Powerful tactic

RM

⭐️⭐️⭐️⭐️⭐️ Powerful and practical training in one of the most impactful tools in your toolkit

Course curriculum

    1. Welcome

    2. Navigating this module

    1. Why Storytelling Works

    1. The Power of Connection

    2. Tactics to boost connection

    1. Using Metaphors and Analogies

    2. Exercise: create a metaphor

    3. Telling Stories, the brain hacks

    4. Exercise: Opening Lines

    5. Structuring your story

    6. Exercise: Day in the Life of

    1. Creating authentic stories with leaders

    2. Exercise: Leader Story

    1. Thank-you and Next Steps

    2. More Irrational Change

About this course

  • $25.00
  • 15 lessons
  • 1 hour of video content

FAQ

  • What is inside this Webinar?

    Almost an hour of video, broken into four sections. Each section is jam packed full of great insight, advice, exercises and practical tactics.

  • What if I have any questions?

    Then reach out to us at [email protected] and we will try and answer them for you.